To: James Caddell
From: Jim Caddell
Date: Saturday, January 02, 2010
Dear James,
Here is your January massage newsletter.
I hope everyone had a wonderful Christmas and holiday season!
Note:
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Your last appointment was Friday, July 31, 2009. It is time to make your next appointment. You are eligible for a $10 discount because you are on a regular appointment schedule. Referrals are the finest compliment I can receive, and I am grateful that you were pleased enough to recommend me to a friend. To show my thanks, you are eligible for a $10 discount on your next appointment.
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I hope to see you soon.
Jim
The Tranquility Times
January Goings On:
I will be teaching at Sterling Health Center on Mondays and
Wednesdays through the end of January, sometimes in the morning, sometimes in
the evening, and sometimes both. If you need an appointment on Monday or
Wednesday, please be sure to make those appointments soon. First come, first
served.
My “Hand to Mouth” food drive is still going on. I’m offering up
to $20 off your massage with your donation receipt. Click here to
donate. Note: I only accept one discount per appointment; so if you are
eligible for two, take the bigger one! $20 off for a $20 donation beats $10 off
for being a firefighter.
I’m settling into the new office at Arapaho Gardens, and so far,
loving it! How did I ever fit all that stuff into the little tiny office on Old Campbell Road?
There was no December newsletter, so I’m making up for it with an
extra long one this month! I got lotsa stuff to tell you!
Winter Supplemental Newsletter:
A special full-color Winter Supplement is still available HERE as a PDF
file.
There are some good articles in this issue:
Stop Judging Your Beautiful Self: Massage Fits You (Yes
YOU!)
New clients are often self-conscious about their bodies. My regular clients know that my table is a safe, non-judgmental place to relax.
No Pain, No Gain? Bodywork Doesn’t Have to Hurt to be
Effective
My attitude: if it hurts, they are doing it wrong!
The Scoop on Sugar
NOW they tell us. J Time to cut back on sweets for the new year.
New Year, New You
The holiday season is stressful for many of us, whether it is due to low levels of sunlight, family issues, year-end projects, taking on too many responsibilities, worrying about next year’s personnel budget, or guilt from celebrating a bit too much. Every January, we breathe a sign of relief, now that the last year is over, and hope that the next year will be easier. And every January we make a sacred vow to ourselves to take better care of our bodies, our minds, and our spirits.
According to an AMTA poll, 57% of Americans said they were more stressed out in 2009 than the year before. Of those who discussed massage therapy with their doctors, 52% say their doctors strongly recommended/encouraged them to get a massage.
According to a 2006 survey, three out of four Americans (75 percent) claim their New Year's resolution is to focus on taking better care of themselves and achieving a more complete work/life balance. The study found that a majority of Americans believe massage is an effective way to relieve stress and a great way to relax as compared to other methods such as drinking a glass of wine or another alcoholic beverage or even exercising.
The benefits of massage therapy are well known, and if you are receiving this newsletter, then you already know the value of massage for relieving pain and stress. Personally, I get a massage once per week, but I have clients on regular schedules of 2 to 4 weeks. So why not make a New Year’s resolution to get on a regular massage schedule? Make massage a very pleasant part of your health maintenance routine.
A regular massage schedule can also save you money over randomly spaced appointments. I offer a $10 discount if you are on a regular appointment schedule. Click here for details.
Here’s another good article: Studies conclusively show massage therapy reduces stress, by Steve Ibach.
New (and Improved!) Office
My new office is in the Arapaho Gardens professional building at the corner of Arapaho and Rockingham. That’s about a mile west of Central Expressway at the Arapaho exit. It’s also almost exactly one mile due south of the old place on Old Campbell.
So far I’m lovin’ it. But you know that with any such major change we have to make some adjustments.
Things you need to know:
It’s on the 2nd floor, and it’s a little farther to
walk. That’s why I obtained a wheelchair, for disabled or injured clients. I’ll
be happy to come down to the parking lot to get you if you need it. Yes, there
is an elevator. J
For some reason that I can’t explain, they turn the lights out on
the front walk at night. This wouldn’t be so bad, except that the front walk
zigzags, and it’s easy to walk into the flower beds in the dark. We tenants are
trying to get this issue resolved, but until then it would be best to park in
the back for evening appointments. That’s a shorter walk anyway. J (“The back” means the side opposite
from the parking lot entrance. The building is equally accessible from all four
sides.)
The building closes at 6:00 pm on weekdays and at 1:00 pm on
Saturdays. It is closed on Sundays. That means I have to come down to let
you in after hours. It’s not really a hardship for you, because normally I
will be waiting for you at the door. However, if you arrive early you will need
to call me on your cell phone for access.
If you arrive while I’m in session with the previous client (and
you’d have to be really early to do that!) you will have to wait
in the lobby or your car.
Improvements:
It’s big. More than three times as big as the old place. I
thought there would be too much space, but it’s all usable.
It’s private. There are no other tenants to wander through when
we are discussing confidential health information.
It’s quiet. There is a security company next door, but they are
hardly ever there.
There’s a
window to let in a little natural sunlight.
I have better control over the room’s temperature.
Plenty of parking.
Handicapped parking on all four sides.
It just feels right. One client/friend told me, “Wow! This is
nicer than your house!”
It’s big enough that I’ve been able to add some new amenities:
· A hot towel cabi, so everyone can have fresh hot moist towels with your massage.
· An infrared heat lamp installed over the table, so you can have instant warmth. If you are using minimal draping for Esalen massage you will love it, because it feels like sunshine on your bare skin… but without any damaging UV rays.
· Potted plants, for beauty and fresher air.
· A water source in the room for hydrotherapy.
· Lots of closet space, to hide any clutter.
· A marble-topped work-table, for oils, towels, etc.
· A rolling buffet table, for hot stone or hydrotherapy treatments.
· A portable heater and air conditioner, for those days when the building’s temperature does not fit our requirements.
· A wheelchair for handicapped clients.
In general, it’s a vast improvement over the cramped, hot place I had before. I’ll be spending more time there BETWEEN appointments, so you have a better chance of snagging a last minute booking.
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One sad footnote: the week after I moved out, the landlady at my old office passed away. She was 76, and had been in poor health for some time. Some of you may have met her. Although age and illness were slowing her down, she never lost her energy, her sense of humor, or her quick wit. And yes, she drove me nuts sometimes, but I couldn’t help but like her anyway. I’ll miss her.
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Price Adjustment:
When settling up the tab, clients keep telling me, “That just doesn’t seem like enough money.” On the other hand, we’re in a recession. On the other hand, it’s been 2 years since the prices have changed. On the other hand… well, I’ve run out of hands.
So for 2010, I just tweaked the prices a little bit.
A one hour massage is still $70. But each additional half hour is now $25 instead of $20. That is still a steeply discounted rate.
All the extras (hot stones, spa package, house calls) have gone from $25 to $30.
The free stuff is still free.
In summary:
So that means the price of prepaid discount cards has changed a little bit too:
Special Offer for Newsletter Subscribers!
If you buy a prepaid discount card in January, you can have the 2009 prices! Save even more money!
Upcoming Classes:
Massage for Couples
February 12,
2010, 6:30 pm - 10:30 pm
or
February 13,
2010, 1:00 pm - 5:00 pm
Massaging your partner can be a warm, sensuous, romantic way to foster intimacy
through loving touch. This course will be a few hours of unique quality time
with your mate, learning how to give each other a safe, relaxing massage. Is
there a better Valentine's gift than the gift of touch?
Sheets, tables, and oil will be provided. There will be light refreshments.
You will need to bring swim suits or underwear that you don’t mind getting a
little oil on.
Infant Massage.
3/13/2010,
9:00 am - 1:00 pm
This class is appropriate for and geared to parents, grandparents, and other
infant caregivers. Massage therapists can receive CEU credits for the class as
well.
Although it’s fun and rewarding to massage other people’s babies, the primary purpose of this class is to teach parents how to bond with, communicate with, calm, and soothe their own babies. The relationship between a parent and baby is enhanced and strengthened through the nurturing touch of infant massage. Parent’s often find that their baby sleeps better, fusses less, and gains more weight when massaged regularly.
A baby’s world is all about touch, and this course is intended to help you share your child’s world more effectively. It’s fun for you; it’s fun for your baby!
Sorry! We will not be using real babies in this course, so leave your little one with grandma. Or bring grandma and leave Junior with Auntie!
My Client Loyalty Program: 6 Ways to Save
Read all about it by clicking here.
Free Stuff!
Here’s a reminder about all the free stuff that’s available with your massage. Just ask for it!
January Coupons:
January’s money-saving coupons are at Coupons.TranquilityTime.com.
New this month:
· Heroes’ Discount: $10 off for the people who are heroes every day: police, firefighters, military. Thank you for your service!
· $10 off on Valentine’s Day gift certificates. Your mate need never know that you got a bargain! (This offer is not valid for online “instant” gift certificate orders, but if you just can’t wait, order online at http://MassageGift.TranquilityTime.com.)
And back by popular demand:
· Up to $20 off for your donation to the North Texas Food Bank. $1 discount for each $1 donated, up to $20 total.
· $10 off for new clients. (But none of you are new clients, so you get $10 off if a new client drops your name. Tell ‘em to say “James sent me!” and I’ll make a note in your file. That’s all part of the client loyalty program.)
Note: most coupons have restrictions. See the conditions printed
in red at the bottom for specific information.
Thanks!
Thanks for being a loyal client. If you haven’t been in lately, I can’t wait to show you the changes!
Best wishes,
Jim
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Links and Contact Information
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